Field Marketing Manager - High Speed Digital (HSD) Technologies

Date:  Nov 22, 2022
Country:  United States
State / Province:  California
City:  Remote
Job Type:  Regular
Job ID:  47450

Job Description

 

Keysight Technologies is hiring an experienced regional field marketing manager to join Americas Marketing team, enabling us to promote High Speed Digital Design and Data Centre Connectivity solutions. This role is part of the Keysight Americas Marketing organization, reporting to the Head of Regional Demand and Channel Marketing Programs.

 

In this individual Contributor role, you will build, plan, drive, and implement highly effective marketing programs in partnership with the Global marketing and regional sales organizations to contribute to the success of initiatives around these technologies. The role will be responsible for creating a deeper understanding of the segments and will use the insights for creating full spectrum of Marketing programs from Reputation, Demand and Engagement. This role involves cross-functional collaboration with multiple teams and marketing disciplines to execute programs with precision and deliver high quality results demonstrated by measurable metrics.

 

The ideal candidate should be a tech-savvy, creative and critical thinker with strong communication, organizational, and planning skills.

 

This position can be a remote work position.

 

Responsibilities

 

•    Strategy & Planning: Collaborate with teammates to create and drive Demand programs across identified segments, in partnership with field sales teams to establish a plan to exceed pipeline and key performance metrics.
•    Programs: Adopt and create a multi-faceted Marketing Plan for High-Speed Digital and Data Center Connectivity design & test portfolio (PAM/ DDR/ USB/ PCIe/ 400G/ MIPI/ HDMI/ 400GE technologies). Product portfolio includes High Performance Oscilloscopes, Arbitrary Waveform Generators, Bit Error Ratio Testers etc.
•    Program plans should cover prospect and customer audiences with strong pre and post tactic. Program responsibilities include (but not limited to) creating virtual and live events, webinars, executive conferences/roundtables, networking events, third party (regional) conferences, customer (account) specific programs, digital advertising, and more.
•    Communications: Ensure a high level of awareness, excitement and adoption of marketing programs and resources by our sales and Solution Engineers.
•    Results & Analysis: Meet and exceed key quarterly metrics goals. Well-versed in regional reporting on program performance, feedback, return on investment, attribution as well a strong understanding of what’s working / not / why for guidance on future investments. Track lead flow and marketing funnel progress for all activities to evaluate results against goals and use learnings to refine and improve outcomes.
•    Logistics: Ensure all critical components for successful execution are in place for field programs, including, coordination of, speakers, agendas, and staff.
•    Engagement: Identify and manage relevant industry associations and ensure proper level of engagement.

 

#LI-MO1
 

Job Qualifications

 

•    Bachelor’s in Marketing, electrical, computer science, engineering, or another technical degree
•    8 years of marketing or engineering experience in Technology industry like High-Speed digital solutions, Wireless, Cloud services, data canters etc. 
•    3+ years of content adaptation or development - for example, technical marketing, product marketing, or engineering content
•    Proven success working with global, cross-functional sales, marketing, and services organizations
•    Experience partnering with a senior sales team comprised of sales, technical and industry teams
•    Data-driven – familiarity with analysis and reporting tools to drive strategic recommendations: 6sense, Eloqua, DOMO and SalesForce
•    A strategic thinker who isn’t afraid to roll up one's sleeves to drive success against the roadmap that you’ve developed
•    A high degree of initiative, self-motivation, and resourcefulness
•    Excellent communication, leadership, problem-solving and negotiations skills
•    Formal written and presentation skills
•    May require traveling for work ~ 30%

Job Function

Marketing

 

Business:

Keysight Global Marketing

Employment Program:

Regular

Duration (temp position only):

Not Applicable

Relocation Benefits:

No

Shift:

Day Job

Schedule:

Full Time (F)

Travel Required:

None

Staffing Recruiter:

 

Hiring Manager:

 

 

Candidates can be considered to work from the following locations:

 

Americas : United States : Alabama : Remote || Americas : United States : Alabama : Huntsville || Americas : United States : Arizona : Buckeye || Americas : United States : Arizona : Gilbert || Americas : United States : Arizona : Scottsdale || Americas : United States : Arizona : Tempe || Americas : United States : California : Anaheim || Americas : United States : California : Calabasas || Americas : United States : California : Culver || Americas : United States : California : Cypress || Americas : United States : California : El Segundo || Americas : United States : California : Irvine (Voscal) || Americas : United States : California : Los Angeles || Americas : United States : California : Merced || Americas : United States : California : Rancho Santa Margarita || Americas : United States : California : Remote || Americas : United States : California : Roseville || Americas : United States : California : Sacramento || Americas : United States : California : San Diego || Americas : United States : California : San Francisco || Americas : United States : California : San Jose || Americas : United States : California : Santa Clara || Americas : United States : California : Santa Rosa || Americas : United States : California : Washington || Americas : United States : California : Westlake Village || Americas : United States : California : Yucaipa || Americas : United States : Colorado : Boulder || Americas : United States : Colorado : Colorado Springs || Americas : United States : Colorado : Denver || Americas : United States : Colorado : Englewood || Americas : United States : Colorado : Englewood || Americas : United States : Colorado : Loveland || Americas : United States : Colorado : Remote || Americas : United States : Florida : Boca Raton || Americas : United States : Florida : Hollywood || Americas : United States : Florida : Jacksonville || Americas : United States : Florida : Naples || Americas : United States : Florida : Orlando || Americas : United States : Florida : Palm Coast || Americas : United States : Florida : Palm Harbour || Americas : United States : Florida : Punta Gorda || Americas : United States : Florida : Tampa || Americas : United States : Georgia : Alpharetta || Americas : United States : Georgia : Atlanta || Americas : United States : Georgia : Remote || Americas : United States : Hawaii : Honolulu || Americas : United States : Idaho : Boise || Americas : United States : Idaho : Coeur d'Alene || Americas : United States : Idaho : Nampa || Americas : United States : Idaho : New Plymouth || Americas : United States : Illinois : Arlington Heights || Americas : United States : Illinois : Naperville || Americas : United States : Illinois : Schaumburg || Americas : United States : Indiana : Fort Wayne || Americas : United States : Indiana : Indianapolis || Americas : United States : Iowa : Elk Horn || Americas : United States : Kentucky : Campbellsburg || Americas : United States : Kentucky : Murray || Americas : United States : Maine : Kennebunk || Americas : United States : Maine : Wells || Americas : United States : Maryland : Columbia || Americas : United States : Massachusetts : Andover || Americas : United States : Massachusetts : Boston || Americas : United States : Massachusetts : Cambridge || Americas : United States : Massachusetts : Chatham || Americas : United States : Massachusetts : Lexington || Americas : United States : Massachusetts : Worcester || Americas : United States : Michigan : Detroit || Americas : United States : Michigan : Novi || Americas : United States : Minnesota : Minneapolis || Americas : United States : Missouri : St Louis || Americas : United States : Montana : Winnett || Americas : United States : Nevada : Penn Valley || Americas : United States : Nevada : Reno || Americas : United States : New Hampshire : Nashua || Americas : United States : New Jersey : Budd Lake || Americas : United States : New Jersey : Clifton || Americas : United States : New Jersey : Jersey City || Americas : United States : New Jersey : Remote || Americas : United States : New Mexico : Albuquerque || Americas : United States : New Mexico : Rio Rancho || Americas : United States : New Mexico : Santa Fe || Americas : United States : New York : Cold Springs || Americas : United States : New York : Manhattan || Americas : United States : New York : Pittsford || Americas : United States : New York : Queens || Americas : United States : New York : Rochester || Americas : United States : New York : Utica || Americas : United States : North Carolina : Andrews || Americas : United States : North Carolina : Apex || Americas : United States : North Carolina : Concord || Americas : United States : North Carolina : Morrisville || Americas : United States : North Carolina : Raleigh || Americas : United States : North Carolina : Remote || Americas : United States : Ohio : Cincinnati || Americas : United States : Ohio : Columbus || Americas : United States : Ohio : Mentor || Americas : United States : Oregon : Beaverton || Americas : United States : Oregon : Bend || Americas : United States : Oregon : Lake Oswego || Americas : United States : Oregon : Medford || Americas : United States : Oregon : Remote || Americas : United States : Oregon : Springfield || Americas : United States : Pennsylvania : Bethlehem || Americas : United States : Pennsylvania : Lancaster || Americas : United States : Pennsylvania : Philadelphia || Americas : United States : Pennsylvania : Phoenixville || Americas : United States : Pennsylvania : Pittsburgh PA || Americas : United States : Pennsylvania : Warrington || Americas : United States : Puerto Rico : San Juan || Americas : United States : Rhode Island : Providence || Americas : United States : South Carolina : Columbia || Americas : United States : South Carolina : Hilton Head || Americas : United States : Tennessee : Nashville || Americas : United States : Texas : Austin || Americas : United States : Texas : Dallas || Americas : United States : Texas : Houston || Americas : United States : Texas : Lewisville || Americas : United States : Texas : Montgomery || Americas : United States : Texas : Plano || Americas : United States : Texas : Remote || Americas : United States : Texas : Renton || Americas : United States : Texas : Richardson || Americas : United States : Texas : Van Alstyne || Americas : United States : Utah : Salt Lake City || Americas : United States : Virginia : Arlington || Americas : United States : Virginia : Chantilly || Americas : United States : Washington : Clarkston || Americas : United States : Washington : Everett || Americas : United States : Washington : Olympia || Americas : United States : Washington : Pleasanton || Americas : United States : Washington : Remote || Americas : United States : Washington : Renton || Americas : United States : Washington : Seattle || Americas : United States : Washington : Washougal || Americas : United States : Washington DC : Washington DC || Americas : United States : Wisconsin : Lake Geneva

 

 

Colorado Pay Range: $117,530 - $156,700 -$195,880

 

The level of role is based on experience, education and skills, most offers will be between the minimum and the midpoint of the Salary Range listed above.

Note: For other locations, pay ranges will vary by region.



US Employees may be eligible for the following benefits:

 

•  Medical, dental and vision
•  Health Savings Account
•  Health Care and Dependent Care Flexible Spending Accounts
•  Life, Accident, Disability insurance
•  Business Travel Accident and Business Travel Health
•  401(k) Plan
•  Flexible Time Off, Paid Holidays
•  Paid Family Leave
•  Discounts, Perks
•  Tuition Reimbursement
•  Adoption Assistance
•  ESPP (Employee Stock Purchase Plan)

_________________________________________________________________________________

Careers Privacy Statement 

***Keysight is an Equal Opportunity Employer.***


Keysight Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.


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