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Solutions Marketing Manager - Power

Date:  Sep 15, 2021
Country:  United States
State / Province:  Texas
City:  Austin
Job Type:  Regular
Job ID:  42199

Job Description

Does storytelling, constantly innovating new and engaging ways to reach potential and existing customers, and designing campaigns to increase leads excite you? What about creating marketing campaigns targeting personas working on projects from 5G to IoT? If you are convinced you could generate excitement in customers around Keysight solutions, then this job may be for you. 
We are looking to hire a highly motivated individual – a self-starter, a go-getter, someone who is not afraid to try new things or be unconventional – to help drive solutions marketing around low/mobile power design and test solutions at Keysight. Your focus will be on some of the most technologically advanced test and measurement solutions on the planet.
The ideal candidate will have a strong technical and solution/product marketing background, a proven track record of identifying and understanding industry trends, be able to quickly gain new technical knowledge, and write compelling content suitable for buyers and buyer-influencers of hardware and software tools for electrical engineers.


Responsibilities:


In this role you will be a key member of the solutions marketing team and able to work remotely from home anywhere in Canada or the US. This position will focus on three main tasks.
First, you will conceive the strategy and implement a marketing plan to drive Keysight’s low/mobile power design and test solutions. You will personally develop the core content, including messaging, whitepapers, eBooks, product demos, videos, and webinars. These campaigns will focus on promoting new solution introductions, as well as existing solutions.
Second, you will work with the global sales/field marketing team, product managers, and dedicated marcom resources to refine your campaign plans to promote and maximize the impact of your content.  Your goals are to create and influence audiences that will ultimately be nurtured into high quality marketing leads for your portfolio.
Third, you will ensure your efforts fit Keysight communication channels, and you will measure the performance of your content and its ability to deliver against the audience and engagement goals you define. Ultimately, you will have the freedom to create the best possible campaigns and deliver your content to tens of thousands of potential customers. You will have abundant support, including access to some of the industry’s best designers, branding experts, marketing consultants, e-mail experts, copy editors, graphic artists, and more.


If the idea of marketing powerful world-class measurement solutions excites you, and you have a passion for well-written papers, audio, and video content, Keysight is the place you want to be. We are looking for someone who isn’t afraid to take risks, challenges conventional thinking, and brings their whole team to a higher level.

Job Qualifications

 

• Bachelor’s university degree or equivalent (electrical engineering or marketing preferred)
• 5+ years of low/mobile power experience (technical or marketing)
• 3+ years of experience in a content-creation field – for example, technical marketing, product marketing, or engineering content development
• Experience with transforming complex topics into digestible concepts
• Ability to think creatively and break industry stereotypes
• Excellent writing skills and a passion for storytelling and digital content
• Ability to perform competitive analysis
• Strong analytical skills – experience with Eloqua and Domo an asset
• Experience developing marketing campaigns (messaging, personas, whitepapers, eBooks, videos, and webcasts)
• Proven success working with global, cross-functional teams

Job Function

Marketing

 

Shift:

Day Job

Schedule:

Full Time (F)

Travel Required:

< 25%

Duration (Temp Positions Only):

Not Applicable

 

Candidates can be considered to work from the following locations:

 

Austin || Americas : Canada : British Columbia : Vancouver || Americas : Canada : Burnaby : Burnaby || Americas : Canada : Calgary : Alberta || Americas : Canada : Ontario : Kanata || Americas : Canada : Ontario : Mississauga || Americas : Canada : Ontario : Ottawa || Americas : Canada : Ontario : Toronto || Americas : Canada : Quebec : Montreal || Americas : Canada : Quebec : Quebec || Americas : Canada : Quebec : St. Laurent || Americas : United States : Arizona : Buckeye || Americas : United States : Arizona : Gilbert || Americas : United States : Arizona : Scottsdale || Americas : United States : Arizona : Tempe || Americas : United States : California : Anaheim || Americas : United States : California : Calabasas || Americas : United States : California : El Segundo || Americas : United States : California : Irvine (Voscal) || Americas : United States : California : Merced || Americas : United States : California : Rancho Santa Margarita || Americas : United States : California : Roseville || Americas : United States : California : Sacramento || Americas : United States : California : San Diego || Americas : United States : California : San Francisco || Americas : United States : California : Santa Clara || Americas : United States : California : Santa Rosa || Americas : United States : California : Westlake Village || Americas : United States : Colorado : Boulder || Americas : United States : Colorado : Colorado Springs || Americas : United States : Colorado : Denver || Americas : United States : Colorado : Englewood || Americas : United States : Colorado : Englewood || Americas : United States : Colorado : Loveland || Americas : United States : Florida : Boca Raton || Americas : United States : Florida : Jacksonville || Americas : United States : Florida : Naples || Americas : United States : Florida : Orlando || Americas : United States : Florida : Palm Harbour || Americas : United States : Florida : Tampa || Americas : United States : Georgia : Alpharetta || Americas : United States : Georgia : Atlanta || Americas : United States : Hawaii : Honolulu || Americas : United States : Idaho : Boise || Americas : United States : Idaho : New Plymouth || Americas : United States : Illinois : Arlington Heights || Americas : United States : Illinois : Schaumburg || Americas : United States : Iowa : Elk Horn || Americas : United States : Kentucky : Murray || Americas : United States : Maryland : Columbia || Americas : United States : Massachusetts : Andover || Americas : United States : Massachusetts : Boston || Americas : United States : Massachusetts : Cambridge || Americas : United States : Massachusetts : Chatham || Americas : United States : Michigan : Detroit || Americas : United States : Michigan : Novi || Americas : United States : Minnesota : Minneapolis || Americas : United States : Missouri : St Louis || Americas : United States : Montana : Winnett || Americas : United States : Nevada : Reno || Americas : United States : New Hampshire : Nashua || Americas : United States : New Jersey : Budd Lake || Americas : United States : New Jersey : Clifton || Americas : United States : New Mexico : Albuquerque || Americas : United States : New Mexico : Santa Fe || Americas : United States : New York : Cold Springs || Americas : United States : New York : Pittsford || Americas : United States : New York : Rochester || Americas : United States : New York : Utica || Americas : United States : North Carolina : Andrews || Americas : United States : North Carolina : Apex || Americas : United States : North Carolina : Morrisville || Americas : United States : North Carolina : Raleigh || Americas : United States : Ohio : Cincinnati || Americas : United States : Ohio : Columbus || Americas : United States : Ohio : Mentor || Americas : United States : Oregon : Beaverton || Americas : United States : Oregon : Lake Oswego || Americas : United States : Pennsylvania : Bethlehem || Americas : United States : Pennsylvania : Philadelphia || Americas : United States : Pennsylvania : Pittsburgh PA || Americas : United States : Puerto Rico : San Juan || Americas : United States : Rhode Island : Providence || Americas : United States : South Carolina : Columbia || Americas : United States : Tennessee : Nashville || Americas : United States : Texas : Austin || Americas : United States : Texas : Dallas || Americas : United States : Texas : Houston || Americas : United States : Texas : Plano || Americas : United States : Texas : Renton || Americas : United States : Texas : Richardson || Americas : United States : Utah : Salt Lake City || Americas : United States : Virginia : Chantilly || Americas : United States : Washington : Everett || Americas : United States : Washington : Pleasanton || Americas : United States : Washington : Renton || Americas : United States : Washington : Seattle || Americas : United States : Washington : Washougal || Americas : United States : Washington DC : Washington DC

Job ID : 42199 

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Careers Privacy Statement 

***Keysight is an Equal Opportunity Employer.***


Keysight Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.

 


Nearest Major Market: Austin

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